Promoting Hey Pharmacist on Social Channels

To help promote the Hey Pharmacist app for your store, we’ve provided a variety of digital assets for Twitter and Facebook. We’ve also created some examples of copy that you can use on your social posts if you want to. 

Within the copy, you will see there is a hyperlink. 

The hyperlink works in precisely the same way as the QR code for store activation, meaning you can now personalise the store activation journey on your digital channels. 

Remember to include your ODS code indicated with the red X. 

Example of how a social post could look on Facebook

Hey Pharmacist Facebook Post Example

Feel free to use this text

Example 1

You can now order and manage your medication online with the Hey Pharmacist app. Register with your NHS login and make repeat prescriptions simple today!

Click the link and enter XXXXX to get started today.

https://heypharmacist.onelink.me/KY7I/61488c61

Example 2

Did you know our pharmacy uses Hey Pharmacist? Meaning you can order and manage your repeat prescriptions in just two taps, without needing to call!

Click the link and enter XXXXX to get started today.

https://heypharmacist.onelink.me/KY7I/61488c61

Example 3

We are pleased to announce that our pharmacy now uses Hey Pharmacist to help you manage your repeat prescriptions.

Click the link and enter XXXXX to get started today.

https://heypharmacist.onelink.me/KY7I/61488c61

 

Tips on how to use social media

Here are some tips for how you can continue to use social media to promote Hey Pharmacist in creative ways:

Tip 1: Include customer reviews

Word of mouth is still the number one most effective form of marketing, share what patients have said about how easy it is to manage their medication thanks to your pharmacy and Hey Pharmacist.

Tip 2: Share a video talking about the benefits of Hey Pharmacist

Videos are very popular on social media, let your audience here from yourself how they can use Hey Pharmacist in your pharmacy to make repeat prescriptions simple!

Tip 3: Share that your pharmacy offers free delivery with Hey Pharmacist

Be sure to mention all of the benefits of using Hey Pharmacist at you store, especially if you offer free home delivery, as that could be a game-changer for many in your community.