Delivering Services - Smoking Cessation Advanced Service
A new year brings the opportunity for new beginnings, and there is perhaps no greater time to consider adding some new services to your pharmacy. Increasing your service offerings is an excellent way to add value to your business and to create further relationships with your customers, as well as drawing attention to some of your useful products which your customers may not be aware of.
The new year also represents the chance for many to quit smoking for good, and there are many steps you can take as a pharmacy to support you customers on this journey. Smoking is the single most preventable cause of disease and death in the UK with more than 120,000 people dying each year as a direct result of smoking.
Smoking cessation pilot schemes have shown that when a patient is offered support, quit rates rise to around 20% on average, compared to around 2-3% success rate without support. Community pharmacists are ideally placed to support patients with a smoking cessation service and provide nicotine replacement therapy (NRT) and if appropriate supply of varenicline (Champix) or bupropion (Zyban) via a PGD.
Offering a smoking cessation service will not only create an additional revenue stream for your business, it will also help to build customer loyalty and boost sales of OTC smoking cessation products. Giving your customers the support they need to quit smoking is an invaluable service to offer and an excellent addition to your business from a customer perspective.
We have a vast range of resources available on NumarkNet in order to facilitate the setting up of a smoking cessation service within your pharmacy, including a range of downloadable resources which can be found on NumarkNet. You can find a smoking cessation implementation checklist which references all of the actions that need to be taken to get your pharmacy ready to deliver this service to customers, and you can also sign up to receive a ‘Stop Smoking’ health promotion pack.