EDLP is a scheme to enhance customer loyalty and encourage greater sales.
To see all details of the latest EDLP lines please refer to your latest WholeSale magazine.
What are the benefits?
- Enables you to offer an ongoing everyday price equivalent to the high street multiples.
- Dispels the belief that supermarkets are cheaper.
- Long term strategic value pricing on key product improves your customers' perception of prices.
- Raises your profile in the community.
- Combining EDLP on KVIs (Known Value Items) eg, Pampers, generates considerable incremental sales on associated lines at higher margins.
- EDLP lines are updated on a regular basis.
EDLP barker cards are currently under review and will be available shortly.
Please contact customer services for more information.
Please note EDLP stock is only available via PHOENIX Healthcare Distribution.
